Cooperative Strategies of Wesfarmers and Woolworths †Free Samples

Question: Discuss about the Cooperative Strategies of Wesfarmers and Woolworths. Answer: Wesfarmers Strategic alliance: with the exclusive agreement under alliance along with Coles and Shell, Wesfarmers is a convenient operator of store with greater than 690 branches all over Australia. They continue to implement the strategic alliances in association with major customers and suppliers. Supply chain: Coles is the biggest consumer business of Wesfarmers and it will continue to look after the efficiencies of their supply chain. Attempting for the better efficiency of supply chains, it assures their competitiveness. Further, to increase the cost competitiveness and efficiency of the supply chain to achieve the regular low prices for the customers. Moreover, to increase the transparency in supply chain, the divisions of the company are leading the way for the retailers in Australia to increase the transparency of supply chain. Competition: the competitiveness of Wesfarmers is reinforced by the additional capital and cost. Further, the sector is strongly dominated by Wesfarmers and negatively impacts the competitiveness of the small organization. Woolworths Strategic alliance: the largest supermarket chain from Australia, Woolworths has planned to establish the strategic alliances with the e-tailor named GreenGrocer.com.au/. One of the most important way for growing by the company is to establish the strategic alliance with other those are strong and competitive advantage with those are weak. Supply chain: the biggest retailer of Australia, Woolworths has selected TradeStones Merchandise Lifecycle Management for managing the supply chain. To assure the efficient operations within the supply chain, the company asked for help from SPS Commerce for developing their B2B integration establishment that will deliver the real time integration with the system of suppliers. Competition: the competitiveness of Wesfarmers is reinforced by the additional capital and cost. They achieve the competitive advantages over the competitors through making the differences in design of the product.